Share information and discuss political topics
PoliticalPolicies is a product of MVP, whose task was to build a community in the USA that would exchange news and political views. The application also has moderation that adds articles that can be discussed.
Our task in the project was to create a brand, application flow and UI / UX. The most important factor that could determine the success of the application was the creation of a short and transparent flow - it was possible due to the small amount of functionalities in the MVP version.
The main asset of the application at this stage was simplicity - thanks to it, adding new news is limited to entering it in one field and adding attachments - thanks to this, the entry threshold for a potential user is very low.
To keep the discussion as simple as that, we have decided that using a chat-like layout to conduct discussions would be most appropriate. Thanks to this, users do not have to learn any new functionalities.
At the initial stage of building the application, it was very important that the user interface was unique and positioned the applications on the market - memorable for users.