Clouty introduces a new betting form to the world.
Clouty is a platform that hosts live bets about the latest releases and predictions in music. We did the whole process for building the MVP - helped Clouty.io to pick the right features to build, for the first release of the application, design UI and UX, and implement the entire platform.
We have designed modern and engaging visuals, and we combined patterns from betting and music applications. Music factor in UI design was crucial - It was important to show fin-tech and music factors.
Clouty is an innovative idea, that needed custom design approach. Application was combo of music and betting app. We needed to design enjoyable, but reliable interface, that is easy to scale and optimize for data display.
The development of Clouty mostly has been done using TypeScript and React. Because of how important UI and UX were for this project, we've decided to use the styled-components library in order to make the exchange of information between developers and designers as efficient as possible.
We optimized the flow, using patterns and user research,
to make sure, that app will have the smallest
number of screens possible.
David Umeh, CEO at Clouty
Combining right choice of technology, user experience that is build on well known patterns makes higher conversion, more engagement from the users and higer app income. But brand is what glues everything together.